Townsquare Live Events
Townsquare Live Events needed assistance overseeing the marketing plans of various concerts and music festivals for which the multimedia company promotes and produces. Spanning throughout the United States from arenas to theaters, the concerts feature a wide variety of musical acts including Aerosmith, The Band Perry, Shinedown, Eric Church, Godsmack, Staind, and Evanescence.
The result, deliver turn-key marketing services including management of radio and venue efforts as well as media buys, social media integration, street team deployment and local grassroots outreach for some of Townsquare’s festival properties. These projects include the Taste of Country Music Festival in New York and Tropical Nights, a high-end destination music series at the all-inclusive Hard Rock Hotel Riviera Maya in Mexico.